I was delighted to share a (virtual) platform with some brilliant colleagues from Cranfield University and elsewhere on May 7th. The subject? Taking stock of where we are after the shock of the first few weeks of this crisis. Introductory comments from each speaker were followed by a discussion in Read more…
I had a blast presenting the webinar for Cranfield University on how businesses should approach sales and marketing at a time like this. The session looks like it was well received and I’ve had many people get in touch since to say how useful they found it, which is great Read more…
For the last month, my inbox has been full of Covid-19 communications from organisations; some good, some not so good. Communication has been more important than usual during the last few weeks, as businesses worked out whether and how they were going to trade on through the challenges of Coronavirus, and Read more…
We’re in a very weird time; so much so that it feels strange, almost wrong, to be marketing or selling at this time. So what do you do? To find out, join me on Wednesday 15th April as I present a webinar hosted by Cranfield University. All are welcome. Details Read more…